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Usercentrics blog

Dive into our blog articles for insights on data privacy, product news, and regulatory updates. Discover trends in privacy-led marketing, and explore tools and strategies to optimize user consent and increase revenue.
Article
For companies doing business with residents of California, CCPA and CPRA compliance are required. Here’s how to protect your business.
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The Alabama Personal Data Protection Act (APDPA), enacted through HB 351 in April 2026, establishes consumer rights over personal data and corresponding obligations for businesses processing data of Alabama residents. The law takes effect May 1, 2027 and includes notable distinctions around its applicability thresholds, sale definition, consent revocation, teen data protections, and cure period.
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Originally a 1967 wiretapping law, CIPA is now central to a surge of U.S. privacy litigation targeting websites that deploy cookies, pixels, and session replay tools without prior user consent. We look at CIPA’s legal framework, key sections, how it differs from the CCPA, compliance, penalties, and how a consent management platform can reduce exposure.
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The Virginia Consumer Data Protection Act was the second US state-level privacy law passed, in effect from January 1, 2023. It establishes consumers’ rights and companies’ responsibilities, and has been influential over subsequent data privacy laws passed in other states.
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The Oklahoma Consumer Data Privacy Act takes effect January 1, 2027, bringing opt-out requirements for data sales and targeted advertising, affirmative consent for sensitive data, and AG-only enforcement with a permanent cure period. Oklahoma’s obligations closely track Virginia and Texas frameworks—but its narrower “sale” definition and absence of GPC support create specific operational considerations to address before the effective date.
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California’s privacy laws set a high bar with obligations for businesses that handle consumer data. This guide covers everything your CCPA/CPRA privacy policy must include, making sure it stays up to date, and what it takes to stay on the right side of the enforcement.
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California’s Age-Appropriate Design Code Act (CAADC) brings core obligations that include privacy by default, data minimization, dark pattern restrictions, and impact assessments for children’s data. Businesses that handle data from minors need to understand what the CAADC requires, where it stands legally, and what companion obligations are already in force.
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Collecting personally identifiable Information (PII) from users is the backbone of data analytics in most organizations. Depending on the business purpose, PII ranging from email addresses to health records can help deliver services, build relationships, and enable more personalized experiences. This guide provides a PII compliance checklist to help you protect user data and avoid regulatory fines from global data privacy regulations.
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