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Cultural intelligence at scale
Marketers can build deeper audience connections without overstepping data boundaries. From the B2B “zombie apocalypse” to building the consent banner you’d click ‘accept’ on yourself, experts in data privacy, SEO, social media, and digital content dish on meeting users where they are culturally, while providing value that’s rooted in consented data and human creativity.
Welcome to the era of Privacy-Led Marketing
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In the rush to block young people from certain parts of the internet, lawmakers are creating a privacy and security nightmare for everyone. This scenario is already playing out globally. Help us stop it and keep the web open and accessible for all. JOIN EFF Protect the web for everyone Even with the best intentions,…
An EFF analysis of millions of searches of Flock Safety automated license plate reader (ALPR) data by police has uncovered a troubling pattern: in the absence of a warrant requirement to search ALPR databases, law enforcement agencies have moved beyond specific investigations to use these surveillance networks for virtually any whim. Our findings suggest that…
When it comes to keeping our texts, chats, and other digital messages safe from prying eyes, we have a powerful tool: end-to-end encryption. Used correctly, end-to-end encryption turns our conversations online into secret messages that can only be decoded by their intended recipients. In our latest EFFector newsletter, we’re covering new developments in this tool, and how…
For years, civil society organizations, workers, journalists, and human rights experts have warned that major technology companies risk enabling grave human rights abuses when they provide cloud computing, AI, and surveillance infrastructure to governments implicated in violations of international and humanitarian law. While many companies pay lip service to evaluating customers and contracts for human…